Lesson 7 – The Best Free Finance Course in History
In this lesson, we'll discuss a taboo subject for many: the stock market. Is it a gambling den, a casino, or a way to boost your savings? Find out!
Course index:
- Basic Concepts of Money and Personal Finance
Introduction to the value of money, the importance of saving, and spending control. - Budgeting and Financial Planning
Create a personal budget, manage income and expenses, and set financial goals. - Inflation and Purchasing Power
Explanation of how inflation affects the value of money over time. - Interest Rates and Time in Finance
Differences between simple and compound interest rates and their importance in investments. - How to defend your savings
How to protect your money from the scams that abound today. - Basic Savings Instruments
Explanation of savings accounts, term deposits, and how they work. - Introduction to the Stock Market <<<<<<<
Basic concepts of the stock market and its role in the global economy. - Actions: What They Are and How They Work
Explanation of stocks, types (common and preferred), and how to invest in them. - Bonds: What They Are and How They Work
Differences between corporate and government bonds, and their importance in diversification. - Risk vs. Return on Investments
Concept of risk and how it affects investment choices. - Diversification and Creating a Simple Investment Portfolio
Basic diversification principles to reduce risk in an investment portfolio. - What is an ETF and How Does it Work?
Introduction to ETFs (exchange-traded funds) and how they track market indices. - Introduction to Mutual Funds
An explanation of mutual funds and their benefits for beginners. - Financial education for the family.
Explanation of the economic principles that can help your family make ends meet. - Economic Cycle and its Impact on Investments
How the stages of expansion and contraction in the economy affect investments. - Growth Stocks vs. Value Stocks
Differences between these types of actions and when each is appropriate. - Fundamental Analysis of Stocks
Explanation of how to analyze a company's value based on its fundamentals. - Basic Technical Analysis: Charts and Patterns
Introduction to basic technical analysis tools, such as trend lines and candlestick patterns. - Options: What They Are and How They Work
Basic concepts of call and put options and their uses in investments. - Futures: What They Are and How They Work
Introduction to futures contracts and their application in investment and speculation. - Introduction to Cryptocurrencies
What is digital money, how it was created, and the characteristics of Bitcoin and other cryptocurrencies. - Blockchain and its Importance in Finance
How the technology behind cryptocurrencies works and their applications in finance. - Risks in Cryptocurrency Trading
Volatility, fraud, and regulations in the cryptocurrency market. - Leverage Principles and its Risk
What it means to trade with leverage and the associated risks. - Investor Psychology and Emotion Management
How emotions influence investment decisions and tips for managing them. - What is Algorithmic Trading
Basic explanation of the use of algorithms to perform operations in the financial market. - Financial Analysis of Companies
Introduction to basic financial statements and their interpretation for valuing companies. - Investing in Commodities: Gold, Oil, and Other Goods
How commodity investments work and their role in diversification. - Advanced Investment Strategies: Hedging and Derivatives
Introduction to strategies for managing risks through financial derivatives. - Creating and Managing a Complete Portfolio
Practical application of prior knowledge to build and manage a diversified portfolio.
If you've never heard of the stock market or it sounds complicated to you, don't worry. We'll go step by step in this lesson, using simple terms, so you understand everything well and feel comfortable. The stock market is something many people use to grow their money, and today we're going to learn what it is, how it works, and why it might be interesting for you. You don't need to know anything beforehand, because we're starting from scratch.
What is the Stock Exchange?
Imagine the stock market as a large market, similar to one where you buy fruit or clothes. But this market doesn't sell tomatoes or T-shirts, but pieces of companies. Yes, you read that right: pieces of companies! These pieces have a special name: they're called shares.
A share is like a small piece of a company. For example, if there's a company that makes cell phones or sells pizzas, you can buy a share and own a small part of that company. It doesn't mean you have to work there or manage the company, just that you have a small piece that belongs to you.
So, the stock market is where people buy and sell these stocks. It's like a giant place where everyone gathers (these days more via computer than in person) to decide how much those shares are worth and trade them among themselves.

Why does the Stock Exchange exist?
You might be wondering, "So what's all this for?" Well, the stock market has two main reasons for existing:
- Helping businesses grow: When a company needs money to do new things (like build a factory or invent a new product), it can sell shares on the stock market. People who buy those shares give money to the company, and in return, the company gives them those bits of ownership.
- Give people a chance to make money: If you buy a stock and the company is doing well, that stock may be worth more over time. Then, you could sell it for more than you bought it for and make a profit. It's a way to make your money grow.
It's like a team game: companies win because they have more money to work with, and you can win if you choose wisely which companies to invest your money in.
How does the Stock Market work?
Let's imagine this with a simple example. Suppose there's a company that makes delicious cookies, called "Happy Cookies." This company decides to sell shares on the stock market because it wants to open more factories.
- The company offers shares: "Happy Cookies" says, "We're going to sell 100 shares, each one costing 10 pesos." You, who like cookies and believe this company will do well, decide to buy 5 shares. You pay 50 pesos (5 shares x 10 pesos each).
- Stocks are bought and sold: On the stock market, there are a lot of people like you looking at which stocks to buy. Some buy Happy Cookies shares, others sell them. The stock price changes all the time depending on whether people think the company is going to make a lot of money or not.
- Price goes up or down: If Happy Cookies does well and everyone wants their cookies, the price of each share could rise to 15 pesos. Now your 5 shares are worth 75 pesos (5 x 15). You've earned 25 pesos without doing anything but waiting!
- You decide what to do: You can sell your shares and keep the 75 pesos, or wait longer to see if they rise even further. But be careful, the price can also drop if the company's performance is poor. It's like a seesaw, so you have to think carefully about it.
This is how the stock market works: it's a place where stock prices change based on what people think about companies.
Important words you need to know
Now that we've understood the basic idea, let's learn some words you'll hear a lot when talking about the stock market. Don't worry if they seem strange at first; over time, they'll sound familiar.
- Action: We already said it, it's a little piece of a company that you can buy.
- Stock Exchange: The "market" where stocks are bought and sold.
- Investor: It's you, the person who puts money into stocks to try to earn more.
- Price: How much a stock is worth at a given time. It changes all the time.
- Profit: The money you earn if you sell a stock for more than you bought it for.
- Loss: If you sell a stock for less than you bought it for, you lose money.
- Dividend: Sometimes, companies give a small portion of their profits to shareholders. It's like a small gift for trusting them. But be careful! When dividends are paid, the share price automatically drops. That is, if the stock price goes up to 100 and pays 5 dividends, the next day the price opens at 95. This often offsets this quickly, but not always.
Who's on the Stock Exchange?
In the stock market, you're not the only one buying and selling. There are a lot of people and things that make everything work. Let's see who they are:
- Companies: Like Happy Cookies, they are the ones that sell their shares to raise money.
- Investors: People like you who buy stocks to make money.
- Brokers: These are people or companies that help you buy and sell stocks. They're like a friend who knows how everything works and can help you with the paperwork.
- The government: There are rules to prevent cheating, and the government sets and enforces them.
- The computer: Nowadays, almost everything is done online. There are systems that bring buyers and sellers together without having to shout in a room like they used to.
Everyone works together to keep the stock exchange a fair and orderly place.
What can you gain and what can you lose?
The stock market is great because it gives you the chance to grow your money, but it also comes with risks. Let's take a closer look.
- The good news: If you buy shares in a company that's growing rapidly, you can make money by selling those more expensive shares or receiving dividends. For example, if you invested 50 pesos and your shares are later worth 100, you've doubled your money!
- The not-so-good: If the company does poorly (for example, if the cookies don't sell), the stock price could drop. Your 50 pesos could be worth only 30. That's a loss.
Therefore, the stock market isn't like keeping money in a safe where it's always secure. It's more like planting a seed: it may grow and bear fruit, but it may also not turn out the way you expected.
How to get started in the Stock Market?
If you're interested in trying, you don't need to be a genius or have millions of dollars. Here are some basic steps to get started:
- Learn a little more: Read simple things like this article or watch short videos. The more you know, the better you'll choose.
- Find a brokerage firm: You need someone to help you buy and sell. There are companies that do this online and are easy to use. If you need help, We can advise you on this matter.
- Start small: Don't put in all your money at once. Try something small, like 10,000 pesos, to see how it works.
- Choose companies you know: If you like Happy Cookies cookies and see that everyone is buying them, that might be a good start.
- Be patient: The stock market doesn't make you rich overnight. It's something that grows slowly if you do it right.
Things you should always remember
Before I finish, I want to leave you with some important ideas to think about:
- Not everything always goes up: Sometimes stocks go down, and that's okay. It's part of the game.
- Don't put in what you can't afford to lose: Only use money you don't need for food or rent.
- Ask if you don't understand: There's always someone who can explain things better, like a friend or advisor.
- It's your decision: No one is forcing you to enter the stock market. Do what feels comfortable to you.
Why is the Stock Market interesting?
The stock market is a way to make your money work for you. Instead of leaving it sitting idle, you put it to work in this market. If you do it carefully and learn, it can be a tool to save for big things, like a trip or a house. It's not magic or pure luck, but something that comes with practice.
Stock Market Players: Who Make It All Work
We've already seen what the stock market is and how it works with shares, but now we're going to meet the people and organizations behind it all. The stock market doesn't build itself; it needs a team of "players" working together so you can buy and sell shares without problems. At the end, I'll also tell you how this system helps the economy—in other words, how the country manages its money. Let's take it step by step, very calmly.
The CNV – The Referee Who Sets the Rules
First, let's talk about the National Securities Commission, or CNV. Imagine the stock market as a soccer game: there are people playing (you, the companies, those who help you buy), but someone needs to make sure everything is fair. That someone is the CNV.
The CNV is a government organization that ensures the stock market is a safe and orderly place. They make the rules that everyone must follow. For example, if a company wants to sell shares, the CNV checks that the company is truthful about how it's doing and what it does with the money. That way, you don't end up putting your money into something unreliable.
They also monitor those working on the stock exchange to ensure there's no cheating. If someone lies or does something wrong, the CNV can fine them or remove them from the game. It's like a friendly referee or police officer who's there to make you feel at ease when investing.
Without the CNV, the stock market would be a mess where anyone could cheat others. Thanks to them, there are clear rules and everyone can trust more.
The Securities Box – The Stock Bank
Now let's move on to the Securities Depository. This is a key player, but I'll explain it simply. Imagine the Securities Depository is like a giant bank, but instead of holding bills or coins, it holds your shares.
When you buy a stock, you don't get a slip of paper that says, "This is yours." Everything is stored in computers, and the Stock Exchange keeps track of who owns what. For example, if you bought 5 shares of "Happy Cookies," they write down, "These 5 shares belong to this person." That way, there's no mess, and nothing gets lost.
Plus, if the company gives you dividends (that little extra money they sometimes give to stockholders), the Securities and Exchange Commission makes sure they reach you. It's like an organized friend who looks after your belongings and helps you with the details.
Without the Securities and Exchange Commission, no one would know who owned the shares or how to collect their dues. They keep everything safe and sound.
BYMA – The Market Where Everything Happens
We continue with BYMA, which stands for Bolsas y Mercados Argentinos (Argentine Stock Exchanges and Markets). This is where stocks are bought and sold. Think of BYMA as the market itself, the place where everyone comes together to do business.
BYMA is Argentina's most important stock exchange. It's like a large room (nowadays, more often online than in person) where companies offer their shares and people say, "I want to buy this" or "I want to sell that." They ensure that the price of each share is fair, depending on how many people want to buy and how many want to sell.
For example, if everyone wants Happy Cookies shares, the price goes up because there's high demand. If no one wants them, the price goes down. BYMA organizes this "up and down" so everything is clear and no one gets confused.
BYMA works closely with the CNV and the Caja de Valores (Stock Exchange) to ensure the system functions properly. It's like the heart of the stock market, where all the action takes place.
The ALyCs – Those Who Help You Get into the Game
Now let's talk about the Clearing and Settlement Agents (ALyCs), which stands for Settlement and Clearing Agents. These are the ones who help you buy and sell stocks. Think of them as guides or assistants who know their way around the stock market and make everything easier for you.
If you want to invest in a company like Jugos Alegres, you can't just go to BYMA and shout, "I want shares!" You need an ALyC (Spanish Investment Bank), a company or person authorized to handle the process for you. They're responsible for finding the shares, buying or selling them, and ensuring everything goes smoothly. In return, they charge you a small fee, like a commission for their work.
ALyCs are important because without them, most people wouldn't know how to participate in the stock market. They're like a bridge between you and the market.
Producing Agents – Your Personal Advisors
Another important group is the production agents. These are people who work with the ALyCs and help you more closely. To do so, they have to pass a demanding CNV qualification exam and pay a hefty annual tuition fee. Think of them as advisors or friends who explain things to you and give you ideas.
A stockbroker doesn't make the purchases or sales directly, like ALyCs, but they can tell you, "Look, these Happy Cookies shares look good because everyone's buying them." They help you understand what to invest in and guide you through your decision-making. They're often your first contact when you want to get started in the stock market.
Without producing agents, you might feel lost among so many options. They lend a hand so everything isn't so new or complicated.
Other Actors Who Can't Be Missing
In addition to the CNV, the Caja de Valores, BYMA, the ALyCs, and the producing agents, there are other people who make the stock market work:
- Companies: They're the ones who sell their shares to raise money and grow. Without companies, there'd be nothing to buy or sell.
- Investors: That is, you and everyone who invests their money in the stock market. Without investors, the market wouldn't move, because there wouldn't be anyone buying or selling.
All these actors are like pieces of a puzzle. If one is missing, the picture isn't complete. They work together to make the stock market a place where things flow smoothly.

How the Stock Market Helps the Economy
Now that we know the players, let's see why all this is good for the country. The stock market isn't just for some people to make money; it also helps the economy grow and function better. Here I'll explain it with simple examples.
- It gives businesses money to grow: When a company like Happy Cookies sells shares, it uses that money to do more things: open factories, hire people, or invent new products. If they hire 50 more people, those people have jobs, earn money, and spend it in stores. That keeps the economy moving, and everyone wins.
- Move money: If you leave your money sitting in a safe, it doesn't help anyone else. But if you put it in the stock market, that money reaches companies, and they use it to grow. It's like making money "work" instead of sitting still.
- Give more people opportunities: The stock market isn't just for millionaires. Anyone with a little money can try and make it grow. This helps more people have a chance to improve their lives.
- It shows how the country is doing: Stock prices on the stock market are like a thermometer. If they rise sharply, it means companies are doing well and the economy is strong. If they fall, it may be a sign that something needs to be fixed. This way, the country knows how it is doing and what to do.
For example, if Jugos Alegres uses the money from its shares to build a new factory, that creates jobs, and workers buy more things. The stores earn more, and the entire country benefits. The stock market is like an engine that helps everything move.
To Finish
The stock market works thanks to this team: the CNV ensuring fairness, the Caja de Valores (Case of Securities) safeguarding the shares, BYMA (the Spanish Stock Exchange) acting as the market, the ALyCs (the Association of Independent Traders) helping you buy and sell, the producing agents giving you advice, and the companies and investors providing the money and ideas. Together, they create a system that not only makes money, but also helps the country grow.
Think of the stock market as a big group of friends working toward the same goal. And the good thing is that you can join in too if you want. You don't have to understand everything at once; you'll learn more over time. The important thing is to know that the stock market is open to anyone who wants to try it, and in the meantime, it helps keep the economy alive and strong.
I hope this lesson has helped you understand what the stock market is and how it works. Don't feel rushed: take your time to think about whether you're interested and how to get started. The important thing is to know that it's not impossible or just for the rich or the geniuses. It's an open world for anyone who wants to learn and try.
If you have any questions, feel free to reread this or ask me anything. The stock market is like learning to ride a bike: it can be scary at first, but with practice, it becomes second nature. Thanks for reading this far, and I hope it helps you take your first steps if you want!

Next course date
El 7 de abril. You will be able to access it with this link.
Questions for you to reflect on
¿Por qué es tan importante la bolsa?
¿Cómo se relaciona la bolsa con la economía real?
¿Que pasaría si la bolsa dejara de existir?
A brief overview of The Pocket Investor
The Pocket Investor is a project that combines experience and passion for financial education to help you transform your relationship with money. Through personalized mentoringWe help you design investment strategies tailored to your goals and needs, optimizing your portfolio to address challenges like inflation and the dollar.
The books on finance and investment, including the popular The Argentine Pocket Investor - El Inversor de Bolsillo argentino, are practical tools that explain complex concepts in a simple way, bringing the world of investments closer to anyone interested in financial growth.
In addition, in the course The Pocket InvestorWe combine all this knowledge to offer you a complete experience: theory, practice, and strategies that truly work in the Argentine and global context. All this with a clear, friendly, and accessible approach, so you can achieve financial independence.
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